Nike is the latest in a long line of companies to speak out against Donald Trump’s executive order barring immigration from seven majority-Muslim countries from entering the United States.
Mark Parker, CEO of Nike, wrote a letter condemning Trump’s recently issued executive order. Parker said that the order went against the spirit of Nike and runs contrary to the company’s belief that diversity is a strength to be celebrated, rather than a weakness to be discarded.
‘Nike believes in a world where everyone celebrates the power of diversity. Regardless of whether or how you worship, where you come from or who you love, everyone’s individual experience is what makes us stronger as a whole.’
The letter also mentioned several athletes that the company had worked with over the years, including Sir Mo Farah, a Somalian immigrant who has earned Great Britan several gold medals. The company vowed to stand up for their partners, their employees, and loved ones in order to combat Trump’s bigotry.
The letter concludes with a strong message reaffirming the company’s commitment to diversity and tolerance:
‘Nike stands together against bigotry and any form of discrimination. We’ve learned that on the field of play, where fairness and mutual respect are the rule, not the exception. Now, more than ever, let’s stand up for our values and remain open and inclusive as a brand and as a company. We are at our best when recognize the value of a diverse community.’
Farah, who Parker mentioned in the letter, also spoke out against Trump’s ban saying that Queen Elizabeth II made him a knight of the realm and that Donald Trump made him an alien. International Business Times reports that the ban may prevent him from visiting his children in Oregon.
‘…Now, me and many others like me are being told that we may not be welcome. It’s deeply troubling that I will have to tell my children that Daddy might not be able to come home – to explain why the president has introduced a policy that comes from a place of ignorance and prejudice’
Nike and Farah are just the latest examples of those who are standing up to Trump’s Muslim ban.
For more information, you can read Parker’s full letter here:
Statement from Nike, condemning recent White House executive action on immigration. pic.twitter.com/tlSIOajZic
— Paul Lukas (@UniWatch) January 30, 2017
Featured image via Getty Images.